about Outside Source

The software behind connected products people trust.

We help companies turn connected-product complexity into scalable digital experiences across device, app, cloud, and operational systems.

About Us

Connected products demand more than traditional software development.

Outside Source helps enterprise teams navigate the complexity behind connected products — aligning strategy, engineering, cloud systems, operational workflows, and customer experience into one cohesive solution.

We operate as an extension of your team, bringing decades of technical expertise and a practical approach to AI, automation, and intelligent connected systems.

Leadership

Mike Peck

Parker Lyons

Design Director

Michael designs beautiful, functional solutions that simplify complexity and enhance user experience. He earned a Master’s degree in UX Design from the Maryland Institute College of Art.

Director of Software Development

Brody provides innovative software solutions and expert technical guidance. He studied Computer Engineering at Rose-Hulman Institute of Technology.

Director of Product Development

Parker brings expertise in product management and process optimization, guiding IoT products from ideation to implementation. He holds a Bachelor’s degree from Wabash College and a Master’s degree from Indiana University.

Principal

Mike is passionate about the intersection of brand, technology, and customer experience. He earned a degree in Marketing from Indiana University and focuses on leveraging IoT to create impactful solutions.

Michael Kritsch

Brody Robertson

What we value in a client relationship

Honesty

We believe strong partnerships require transparency — especially when navigating complex technology decisions. We’ll tell you what’s working, what isn’t, and where risks exist before they become problems.

Vision

The best connected products are built with long-term clarity. We work with teams that think beyond launch and want to create systems designed to evolve alongside changing technology and customer needs.

Collaboration

Connected products touch every part of a business. The strongest outcomes happen when strategy, operations, engineering, and user experience align around a shared vision.

Decades of software engineering expertise

Deep specialization in IoT and intelligent systems

Location

Where connected-product companies come to build what’s next.

Outside Source is based in the Indiana IoT Lab — an ecosystem focused on connected technology, operational intelligence, and emerging digital systems.

It’s more than a location. It’s a strategic advantage for organizations navigating IoT, cloud infrastructure, AI integration, and digital transformation.