Eli Lilly and Company contacted Outside Source Design (OSD) with the goal of creating two closely related patient education brochures focused on healthy eating and being active to be distributed to patients through healthcare providers. OSD created two colorful brochures with large format photography spanning across entire page spreads; white space was used to maintain an uncluttered look. Content and images were designed to provide a clean and organized feeling.
Fueled by attention to detail, close communication, and effective team work, this project not only exceeded our clients expectations, it garnered some national attention as well. In the Eleventh Annual IHA Health Literacy Awards, Feel Your Best: Patient Education Brochures were selected as the winner in the Published Materials Category.
"HOORAY!! I am so proud of the collective work done by this team and this Health Literacy award just shows that others recognize the true quality of these brochures as well. Congratulations to you all!” — Lori, USMD Health Education, Lilly USA Bio-Medicines
“ I really loved your pieces…so easy to read and direct. Very nice!!” —Peg, Institute for Healthcare Advancement